Why Businesses Should Advertise in Local Gyms, Fitness Centers, and Health Clubs
We are a unique business! Here at Fit1Media, we provide gyms, fitness centers, and health clubs with digital signage solutions. We strategically place our digital signage units in high-traffic areas of each location. This allows us to offer a cost-effective advertising solution for local businesses. Our digital signage solutions are proven to help gyms better communicate with their members. Gyms and Fitness Centers can easily communicate their class schedules, COVID-19 guidelines, and their special events to their members. We design our digital signage content to match each location’s brand.
Advertising for Local Businesses
We offer advertising space on our digital signage network to businesses. This is a great way for businesses to get their name out there directly to their local community. Gym advertising reaches both a wide and yet targeted demographic. The clientele that goes to gyms is often middle to upper-middle class. Many of the gym members are local families, business professionals, and business owners. They have a disposable income to spend on other products or services.
Gym Member Demographics
According to IHRSA, the average age range for gym members in the United States is 25-60 years. The average age of a gym member in the U.S. is 36 and 51% are male and 49% female. A recent study showed that 60% of gym members have an annual household income of $75,000 or more. This is a diverse group of people to advertise to! These are ideal customers for just about any business.
Benefits of Advertising
Advertising is one of the marketing tactics that comes with an invoice. You must write a check to run ads or send out flyers and posters before seeing any results. People often shy away from advertising because of the cost. Or because they don’t know if they are going to get results. But keep in mind there are also long-term residual effects to advertising as well. Gym advertising, health club advertising, and fitness center advertising offer a unique way to reach your local customers. Think about what happens when you bring a new customer in. For most businesses, they become a loyal customer who spreads the word about how great your business is. As a result, their friends and family become new and loyal customers and also spread the word. You could run one ad and have a loyal customer following for years to come.
Take the next step! Advertise with digital signage directly to your community. Contact Us now and let us help your business grow.